Joe Youngblood is a Marketing Theorist and SEO with a focus on using consumer psychology and new technology to improve businesses and communities. He is the founder of award-winning creativity agency Winner Winner Chicken Dinner, which runs a network of highly engaged influencer pages, dubbed
What constitutes a perfect sales call? Most of us would be quick to answer, “A perfect sales call is when the buyer says ‘yes’ and signs the order.” We are all hungry for that next sale, the next order, the next new customer. In fact,
What happens when you unleash a frustrated musician onto a computer? You get a really big geek! That’s Jeff Whitfield in a nutshell. What was once a simple hobby turned into a great career. Jeff majored in audio and video production but his love for
You may be wondering just how important social media video is right now in the world of social media. Some would say it’s absolutely everything, and there are those who have built successful marketing campaigns completely around video. Three Reasons Why Video Has Become Increasingly
What is Local Search Day you ask, and what does it have to do with the 2017 Rocks Digital Marketing Conference? Local Search Day is the day we all come together to celebrate the impact local search has had on us as business owners, brands,
J. Schuh is an award-winning Animator, Author, Speaker, Coach, and Film Producer. J. founded his company Toons-N-Design in 1998 and has produced animation, commercials, video games and films for over 20 years. His clients include American Airlines, AVON, Comedy Central, FedEx, and MTV. J. is
John J. Nosal founded NosalCentral LLC in 2009. With more than 25 years in the Publishing, Internet Software and Marketing industries, John’s calling to start his own business was acted upon quite quickly. As an Internet Geek, he recognized early on the needs of small-to-medium
The Mobilegeddon has completely disrupted search engine optimization. For SEO experts and serious analysts of mobile, this Google algorithm change didn’t come unexpectedly. In 2015, the number of mobile internet users exceeded the number of people who use desktops for browsing. Since bloggers’ popularity and
Beth Kahlich, President of the Search Engine Academy Texas, brings over 20 years’ experience in marketing and technology to the Rocks Digital Marketing Conference this year. Companies ranging from small business all the way to large enterprise turn to Beth for advice on digital marketing
The baseball season started a few weeks ago, and I’m a baseball guy – a digital marketing guy too, but you know that. I played in high school, made the team in college (Division III), and helped coach the team that my boss’ kid played
We’re excited to welcome Lex ten Veen, the CEO of Navads to the Rocks Digital Marketing Conference 2017 to the speaker lineup. Lex is a serial tech entrepreneur specializing in geospatial and media technology industries. With over 16 years of dedicated experience, Lex has been
When advertising do you want rich targeting capabilities or purchase intent, and which platform will work best for your business – Facebook or Google, or what about Pinterest? Historically, advertisers have had to pick between one of these platforms or benefits. But Pinterest recently announced
Has the amount of sales you close each month been in decline? If so, it may be time to consider changing your sales techniques. Change is never easy, and it can be somewhat of a terrifying thought; however, it may be just what you need
WARNING! When writing online content, you must resist the temptation to write lengthy marketing copy for the sake of filling up the infinite space of the internet. In other words, Keep It Simple – and Short. There’s a reason the “tl;dr” concept was created. “Too long,
It’s no secret that it’s no longer optional to have a mobile presence, and that means using mobile SEO. If you’re not mobile-ready, you’re failing to connect with a large portion of your target audience. But while any marketer who’s worth their salt recognizes the
When starting a business, new project, or campaign, we know we need to start a list – but often we never think about defining a goal for that list. But never fear, because we are going to cover list building goals right now! Indeed, your goals
Before we dive into A/B split testing, remember my last Rocks Digital article? I discussed how to get more ROI from your social media marketing through the use of UTM codes and Google Analytics. Wow! The response to that article was amazing! Thanks for reading!
It may seem like an easy task to create and manage a local Facebook Business Page, but you have to put in some thought and time in order to maintain an engaged and loyal local fan base. By using the right tools, tactics, and Facebook
Are you an “SEO For Dummies” kind of person? How complex can best SEO tactics be? People talk about optimizing their website like it’s the magic that draws the most relevant customer traffic to an online business, but the truth is, the best SEO includes
Too early to address inbound marketing tactics? Absolutely not – the holidays are right around the corner! Which means only one thing: shoppers will be out in full force looking for the best deals. And many will be doing their shopping online. According to data from the
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Businesses rely on website maintenance services to keep their site secure, fast and reliable. Yet many people assume that a few WordPress updates and occasional
The rapid growth of AI is changing how people discover businesses online. Listing management services influence whether answer engines like ChatGPT, Perplexit and Google AI
When it comes to securing high-quality, authority-building citations for your business, data aggregator submission services are hard to beat. These platforms distribute consistent business data
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