2018 has barely begun, but we’re already seeing major changes taking place on Facebook. For those that have been marketing on the platform for some time now, it’s hardly shocking to hear about yet another Facebook algorithm update that’s going to shake things up. The
We’re starting a new year, which means all of our goals are going to see a massive shift. You’ll want to take a good look at visual marketing strategies. Content marketing campaigns reset, so you are going to be looking for the best ways to
As we explore how to listen to your intuition, first consult your memory. Do you know the song, I Gotta Feeling by the Black Eyed Peas? If not, stop right now and go to YouTube and listen to the chorus – over and over and
If you run a successful business and you aren’t active on social media, we need to talk. Yes, this post on how to optimize social media is very important to your business, and you can’t neglect that. The presence of a social media network can
By now, most people know what Twitter is, and probably how to use it. Advanced Twitter tips, who needs ’em? Well, Twitter is a much more powerful tool in the hands of people that really know how to harness that power! Get More from Social
Yes, you really might want to focus on how to cross-promote content. Yeah, yeah, content is king. We’ve heard this about a billion times from every digital visionary and marketing guru and branding ninja. And your content could be the best, most interesting, most engaging
As we look back into 2017, numerous SEO and digital marketing trends made their mark in the industry. Now, it’s time to look ahead and predict which of these trends are set to blossom further in this year – and which new trends are on
You’re an aspiring entrepreneur – or maybe head of a big corporation – and you’re thinking about creating an app for your business. But you might also question if you really need to get into mobile app development. Here’s an answer to that question: Since the number
Virtually everybody nowadays is on LinkedIn. If you are not, you are essentially leave yourself out in the cold when it comes to connecting with people in your industry and prospective clients. Owns the Space that Can Help Achieve Your Business Goals Here’s a bit of
As you turn your attention to link building, consider how search engines provide information to users. When a user inputs the keyword for which information is required, the search engine offers various keyword-related links within a fraction of a second. This is possible when the
Have you thought about how you can use social media to boost SEO? If you want an effective digital strategy, it is important to include SEO (Search Engine Optimization) and social media into that strategy. So today, we are going to talk about three ways
can be rewarding but also time-intensive, so the more internal resources a company can utilize, the better. This is why businesses should consider using employee advocacy to increase brand influence and social media reach. Employee Advocacy Rewards and Risks In my previous article, Customer Advocacy for Increased Social Media Influence, I
Kate Buck Jr.is a Social Media Strategist from Austin, Texas. Since 2009, she has worked with some of the top names in Internet Marketing, as well as consulted with hundreds of organizations, entrepreneurs, nonprofits and freelance professionals. Kate is creator of Social Media Pro, a training program
You’re a business owner with limited marketing dollars, but you feel you should crank up your content generation. Every article you read says “Content is King!” However, you’re not really sure where to get started. Need Content Generation Ideas? Just Look in the Mirror… As
During last month’s “April showers of knowledge” recap we mentioned something about May flowers, didn’t we? And here they are! This colorful assortment of blog post summaries from the merry month of May has been arranged to meet your digital marketing needs. And of course, arrange
Faith Murphy is the Senior Director of SMB Partnerships, Sales and Support at Oath. She currently leads teams of industry experts focusing on providing advertising insights and opportunities to SMBs across Oath’s advertising platforms in the Americas. She develops and maintains relationships with early stage
Erik Leist is a veteran digital media and marketing strategist. With a constant drive to understand the causes of consumer behavior, he leads KCOMM in implementing the cutting-edge digital campaigns that set its clients apart. Focused on developing results-driven initiatives, Erik creates integrated organic SEO,
Sinan Kanatsiz has effectively made his mark as an outstanding entrepreneur. He is CEO and Founder of KCOMM, Chairman and Founder of the Internet Marketing Association, Founder of Chapman50, Founding Board Member of Pretend City Children’s Museum, Member of the Board of Governors at Chapman
Chaz Edward began his career in local search a bit differently than most marketers. In the early 2000s, as the owner of a regional locksmith and security company, he had to navigate the transition from offline marketing to the new online marketing. When phone books
As videos are becoming more popular with individuals and brands, video marketing will be getting increased attention. This rising consumption of video content is why everyone is jumping on the video marketing bandwagon. It won’t be wrong to assume that if you shy away from
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