{"id":8703,"date":"2015-09-29T10:34:15","date_gmt":"2015-09-29T15:34:15","guid":{"rendered":"https:\/\/www.rocksdigital.com\/?p=8703"},"modified":"2024-05-13T13:13:29","modified_gmt":"2024-05-13T18:13:29","slug":"facebook-is-going-to-start-charging","status":"publish","type":"post","link":"https:\/\/www.rocksdigital.com\/facebook-is-going-to-start-charging\/","title":{"rendered":"Can you believe it? Facebook is Going to Start Charging"},"content":{"rendered":"
\"Facebook<\/div>\n

Facebook is going to start charging<\/a>! Businesses and brands have been paying to play, and now the users have to pay too?<\/p>\n

Ok \u2026 seriously if you are buying this story I have a bridge in California I would like to sell to you. It has a beautiful view and is over 80 years old.<\/p>\n

I think all of us can\u00a0learn something from\u00a0this story that quickly took over the Facebook newsfeed.<\/p>\n

5 Things You\u00a0Need to Know About Facebook<\/h2>\n
    \n
  1. Facebook\u2019s users are passionate and engaged.<\/li>\n
  2. If it is on Facebook it must be true<\/a>.<\/li>\n
  3. What happens on Facebook does not stay on Facebook.<\/li>\n
  4. A catchy story will go viral quite quickly.<\/li>\n
  5. There are a lot of know-it-alls on Facebook.<\/li>\n<\/ol>\n

    Now that we have gotten that out of the way, what can we do to get exposure when a trend starts going viral on Facebook for the brands we represent.<\/p>\n

    How To Capitalize On a Facebook Trend<\/h3>\n
      \n
    1. Write about it on your blog. (Ex: This blog post)<\/em><\/li>\n
    2. Discuss it on your Facebook business pages.<\/li>\n
    3. Generate conversation around the topic on other social media platforms<\/a>.<\/li>\n
    4. Create a funny meme about it. (See image above)<\/em><\/li>\n
    5. Ignore it and just let the trend die down.<\/li>\n<\/ol>\n

      Facebook Jumped In On the Fun When The Spoof Went Viral<\/span><\/p>\n

      \"Facebook\u2019s<\/div>\n

      Examples of How Others Responded On Facebook<\/span><\/p>\n

      \n
      \"Facebook
      This one had me laughing out loud.<\/figcaption><\/figure>\n<\/div>\n
      \n
      \"Facebook
      This is the outraged user who wants their newsfeed back.<\/figcaption><\/figure>\n<\/div>\n
      \n
      \"Facebook
      This one made me want to click share in hopes of winning $30,000. LOL.<\/figcaption><\/figure>\n<\/div>\n

      In my opinion, this just proves even more that we need to continually be watching for opportunities to get more buzz for our brands. However, we need to be careful. Here are some\u00a0examples of news hijacking<\/a> that went bad for brands.<\/p>\n

      <\/p>\n

      <\/div>\n
      \n
      Are you going to pay #Facebook? Get the story from @LissaDuty #RocksDigital #Joke<\/a><\/div>\n

      Click To Tweet<\/a><\/p>\n

      <\/div>\n<\/div>\n

      <\/a><\/p>\n

      What lessons did you learn from this Facebook spoof? Comment below.<\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

      Facebook is going to start charging! Businesses and brands have been paying to play, and now the users have to pay too? Ok \u2026 seriously if you are buying this story I have a bridge in California I would like to sell to you. It has a beautiful view and is over 80 years old. […]<\/p>\n","protected":false},"author":31,"featured_media":8730,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[56],"tags":[71],"class_list":["post-8703","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social","tag-facebook"],"yoast_head":"\nCan you believe it? 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