{"id":3582,"date":"2014-10-21T15:35:14","date_gmt":"2014-10-21T20:35:14","guid":{"rendered":"https:\/\/www.rocksdigital.com\/?p=3582"},"modified":"2025-06-13T11:41:31","modified_gmt":"2025-06-13T16:41:31","slug":"10-seo-mistakes","status":"publish","type":"post","link":"https:\/\/www.rocksdigital.com\/10-seo-mistakes\/","title":{"rendered":"10 Most Overlooked SEO Mistakes"},"content":{"rendered":"

\"10<\/a>So many blogs or articles about SEO focus on what you should do, but we decided to turn the tables a bit and look at what you should not<\/em> do.<\/p>\n

10 SEO Mistakes<\/h2>\n

It\u2019s time to check your ego at the door and be ready to admit your guilt of one or more of these things. It\u2019s ok, really. We won\u2019t even make you say any Hail Mary\u2019s. We\u2019ll just hope you mend your ways. Are you ready?<\/p>\n

1. Broken Links<\/strong><\/h2>\n

There really is no excuse for such sloppiness. It\u2019s easy to add a browser extension that checks for these in a flash. Solid links are like low-hanging fruit in the world of SEO.<\/p>\n

2. Bad Links<\/strong><\/h2>\n

It\u2019s hard to know which is worse for you\u2014broken links or bad links<\/a>\u2014so we\u2019re just going to stay with the fact that they are both bad.<\/p>\n

3. Poorly Named Pages and Image<\/strong><\/h2>\n

Your page and image tags should clearly describe the content to avoid people clicking through to the wrong thing.<\/p>\n

4. Cumbersome Site Structure<\/strong><\/h2>\n

Your visitors do not want to spend their time figuring out how to navigate your site. Make it easy and intuitive and you will be rewarded.<\/p>\n

5. Hiding from Crawlers<\/strong><\/h2>\n

Every element on every one of your pages must be crawlable by search engines. Think twice before using Flash or other elements that cannot be detected.<\/p>\n

6. Slow Page Loading<\/strong><\/h2>\n

Keep your visitors happy\u2014and moving. Use tools to help you identify slow pages and make whatever changes needed to boost that speed.<\/p>\n

7. Bad Content<\/strong><\/h2>\n

Ok, you knew we had to put something about content in here. The quality of your material<\/a> and the appropriateness to your audience matters. A lot.<\/p>\n

8. Duplicate Content<\/strong><\/h2>\n

If you even so much as think about copying content from one place and publishing it on your site, you\u2019re toast. For ecommerce companies that have multiple products that are virtually identical, avoiding duplicate content can be tough but is still a must. Get creative.<\/p>\n

9. Considering SEO a One-Time Thing<\/strong><\/h2>\n

SEO is an ongoing activity. If you optimize one time and then do nothing else, you may as well not even do anything in the first place.<\/p>\n

10. Ignoring the SEO Industry Experts<\/strong><\/h2>\n

Make it a point to follow at least a few SEO industry experts<\/a> to be sure you are on top of the ever-changing SEO game.<\/p>\n

Ok, be honest\u2014at least with yourself. If you or your site can fall victim to any of the above, own up and make a plan for how to move forward. Looking at one\u2019s mistakes need not be a lesson in flagellation but an opportunity for improvement. As mother always said, learning what not to do can be just as valuable as learning what to do\u2026<\/p>\n

<\/div>\n
\n
Reading the 10 Most Overlooked #SEO Mistakes on #RocksDigital by @BernieColeman<\/a><\/div>\n

Click To Tweet<\/a><\/p>\n

<\/div>\n<\/div>\n

That was\u00a0our list of the\u00a010 of most overlooked SEO mistakes.\u00a0What are you doing to do differently in the future? What would you add to the list? Comment below.<\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

So many blogs or articles about SEO focus on what you should do, but we decided to turn the tables a bit and look at what you should not do. 10 SEO Mistakes It\u2019s time to check your ego at the door and be ready to admit your guilt of one or more of these […]<\/p>\n","protected":false},"author":23,"featured_media":39267,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[107],"tags":[22,103],"class_list":["post-3582","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-local","tag-seo","tag-seo-mistakes"],"yoast_head":"\n10 Most Overlooked SEO Mistakes | Rocks Digital<\/title>\n<meta name=\"description\" content=\"Uncover the 10 most overlooked SEO mistakes and improve your strategy. 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