{"id":17690,"date":"2018-06-29T03:17:15","date_gmt":"2018-06-29T08:17:15","guid":{"rendered":"https:\/\/www.rocksdigital.com\/?p=17690"},"modified":"2025-06-24T11:41:40","modified_gmt":"2025-06-24T16:41:40","slug":"video-marketing-tips-8-techniques-to-grow-your-business-with-videos","status":"publish","type":"post","link":"https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/","title":{"rendered":"Video Marketing Tips: 8 Techniques to Grow Your Business With Videos"},"content":{"rendered":"<h2><a href=\"https:\/\/www.rocksdigital.com\/wp-content\/uploads\/2020\/10\/antoine-dupont.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-21229\" src=\"https:\/\/www.rocksdigital.com\/wp-content\/uploads\/2020\/10\/antoine-dupont.jpg\" alt=\"Antoine Dupont Rocks Digital 2018\" width=\"810\" height=\"540\" srcset=\"https:\/\/www.rocksdigital.com\/wp-content\/uploads\/2020\/10\/antoine-dupont.jpg 810w, https:\/\/www.rocksdigital.com\/wp-content\/uploads\/2020\/10\/antoine-dupont-300x200.jpg 300w, https:\/\/www.rocksdigital.com\/wp-content\/uploads\/2020\/10\/antoine-dupont-768x512.jpg 768w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/><\/a>Video Marketing: How To Grow Your Business with Videos<\/h2>\n<p>Antoine Dupont inadvertently discovered the power of video when he was struggling to change the clock in his minivan.\u00a0 He decided to make a video of the process to help him remember so that he wouldn\u2019t have to be frustrated again when the time changed.\u00a0 So, he uploaded his video and forgot about it.<\/p>\n<p>Well, the time changed again and Antoine went to look at his video so he could reset that confounded clock\u2026 and the video had 38,000 views! And a bunch of really cool comments (left by OTHER people who hadn\u2019t been able to figure out how to set the clocks in THEIR vehicles).<\/p>\n<p><strong>There are 5 types of videos your business needs to make:<\/strong><\/p>\n<ul>\n<li>How-To Videos because they establish you as an authority.<\/li>\n<li>FAQ Videos because they\u2019ll help you get more sales.<\/li>\n<li>Videos about each of your products and services because it\u2019ll help your SEO.<\/li>\n<li>We Are a Best Fit For\u2026 videos because they\u2019ll help your conversion rate.<\/li>\n<li>Bio Video in emails because they\u2019ll increase traffic.<\/li>\n<\/ul>\n<h2>The 2 Biggest Video Marketing Myths<\/h2>\n<p>There is a myth that 2 minutes is the \u2018optimal\u2019 length for a video. This is a myth. A horrible 2 minute video isn\u2019t going to get watched. A brilliant, quality-content 44 minute video WILL get watched.<\/p>\n<p>It\u2019s a complete myth that you need a commercial. Ask yourself, do YOU like commercials? No? Well, neither does anyone else.\u00a0 A product benefit video is NOT a commercial.<\/p>\n<h3>How to Create a Quality Video That People Will Watch<\/h3>\n<p>Do your research. AnswerThePublic.com is a great place to get questions that people are asking. What do you do once you know what the questions are? Answer them. Establish yourself as an authority. Use the exact wording of the question to help people find your video in the vast sea of videos.<\/p>\n<p>Prepare and Write a Script! Use the A-P-P method:<\/p>\n<p><strong>A<\/strong> = Agree \u00a0&#8211; \u201cI\u2019m sure you would agree that\u2026.\u201d<\/p>\n<p><strong>P<\/strong> = Promise \u00a0&#8211; \u201cBut if I told you that\u2026.\u201d<\/p>\n<p><strong>P<\/strong> = Preview \u2013 \u201cIn this video I\u2019m going to show you\u2026\u201d<\/p>\n<p>So, how do you write your script? Antoine\u2019s got you covered. You can get your FREE copy of a script template at Katapult.Marketing\/script<\/p>\n<p>Now let\u2019s talk about framing and lighting.\u00a0 Try to have the person in your vide on the righthand side of the frame (about 2\/3 of the total frame space).\u00a0 That will leave you room for text on the left.<\/p>\n<p>Make sure that you have good lighting. You want people to be able to see your eyes. The best times for lighting are sunrise and sunset \u2013 noontime is way too bright.<\/p>\n<p>But video is EXPENSIVE, isn\u2019t it? Well, it doesn\u2019t need to be. Use your cellphone, a tripod, a decent microphone and a good light and it will run you about $150.<\/p>\n<p>If you have a Mac you can use Final Cut Pro to edit the video, Camtasia if you have a PC. Just keep in mind \u2013 1 minute of video = 1 hour of editing.<\/p>\n<h2>The Best Social Media Platforms for Video Marketing<\/h2>\n<p>So, the two big platforms for video are:<\/p>\n<p><strong>Facebook<\/strong> \u2013 which helps businesses find prospects<\/p>\n<p>And<\/p>\n<p><strong>YouTube<\/strong> \u2013 which helps prospects find businesses<\/p>\n<h3>An Engaging Video Doesn&#8217;t Have to Be An Expensive Video<\/h3>\n<p>Just remember, high-dollar, high-production videos aren\u2019t necessarily going to be any more effective than something you can produce yourself. Don&#8217;t make commercials!\u00a0 Make sure your video answers questions and it will probably get you views. And sometimes, the best questions are questions that you wanted answers to yourself, like how to change the darn clock in your minivan!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Video Marketing: How To Grow Your Business with Videos Antoine Dupont inadvertently discovered the power of video when he was struggling to change the clock in his minivan.\u00a0 He decided to make a video of the process to help him remember so that he wouldn\u2019t have to be frustrated again when the time changed.\u00a0 So, [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":21229,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[663,654],"tags":[],"class_list":["post-17690","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-live-blogs-rocks-digital-2018","category-rocks-digital-2018-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>8 Techniques To Grow Your Business with Video Marketing | Rocks Digital<\/title>\n<meta name=\"description\" content=\"Boost your business with video marketing. Learn effective techniques to engage your audience. Call (214) 989-7549 for more info.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"8 Techniques To Grow Your Business with Video Marketing | Rocks Digital\" \/>\n<meta property=\"og:description\" content=\"Boost your business with video marketing. Learn effective techniques to engage your audience. Call (214) 989-7549 for more info.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/\" \/>\n<meta property=\"og:site_name\" content=\"Rocks Digital\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/rocksdigitalmarketing\" \/>\n<meta property=\"article:published_time\" content=\"2018-06-29T08:17:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-24T16:41:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.rocksdigital.com\/wp-content\/uploads\/2020\/10\/antoine-dupont.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"810\" \/>\n\t<meta property=\"og:image:height\" content=\"540\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Laura Darkstar\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"8 Techniques To Grow Your Business with Video Marketing | Rocks Digital\" \/>\n<meta name=\"twitter:description\" content=\"Boost your business with video marketing. Learn effective techniques to engage your audience. Call (214) 989-7549 for more info.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.rocksdigital.com\/wp-content\/uploads\/2020\/10\/antoine-dupont.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@rocksdigital\" \/>\n<meta name=\"twitter:site\" content=\"@rocksdigital\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Laura Darkstar\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\\\/\"},\"author\":{\"name\":\"Laura Darkstar\",\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/#\\\/schema\\\/person\\\/df1ff5b6cd75fa9be39c700d850c21d9\"},\"headline\":\"Video Marketing Tips: 8 Techniques to Grow Your Business With Videos\",\"datePublished\":\"2018-06-29T08:17:15+00:00\",\"dateModified\":\"2025-06-24T16:41:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\\\/\"},\"wordCount\":623,\"publisher\":{\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.rocksdigital.com\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/antoine-dupont.jpg\",\"articleSection\":[\"Live Blogs - Rocks Digital 2018\",\"Rocks Digital 2018 News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\\\/\",\"url\":\"https:\\\/\\\/www.rocksdigital.com\\\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\\\/\",\"name\":\"8 Techniques To Grow Your Business with Video Marketing | Rocks Digital\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.rocksdigital.com\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/antoine-dupont.jpg\",\"datePublished\":\"2018-06-29T08:17:15+00:00\",\"dateModified\":\"2025-06-24T16:41:40+00:00\",\"description\":\"Boost your business with video marketing. Learn effective techniques to engage your audience. Call (214) 989-7549 for more info.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.rocksdigital.com\\\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.rocksdigital.com\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/antoine-dupont.jpg\",\"contentUrl\":\"https:\\\/\\\/www.rocksdigital.com\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/antoine-dupont.jpg\",\"width\":810,\"height\":540,\"caption\":\"Antoine Dupont Rocks Digital 2018\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.rocksdigital.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Video Marketing Tips: 8 Techniques to Grow Your Business With Videos\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/#website\",\"url\":\"https:\\\/\\\/www.rocksdigital.com\\\/\",\"name\":\"Rocks Digital\",\"description\":\"We ROCK Digital Marketing\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.rocksdigital.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/#organization\",\"name\":\"Rocks Digital Marketing\",\"url\":\"https:\\\/\\\/www.rocksdigital.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.rocksdigital.com\\\/wp-content\\\/uploads\\\/2020\\\/09\\\/logo.png\",\"contentUrl\":\"https:\\\/\\\/www.rocksdigital.com\\\/wp-content\\\/uploads\\\/2020\\\/09\\\/logo.png\",\"width\":198,\"height\":97,\"caption\":\"Rocks Digital Marketing\"},\"image\":{\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/facebook.com\\\/rocksdigitalmarketing\",\"https:\\\/\\\/x.com\\\/rocksdigital\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/rocks-digital\",\"https:\\\/\\\/www.instagram.com\\\/rocks_digital\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@Rocksdigital\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/#\\\/schema\\\/person\\\/df1ff5b6cd75fa9be39c700d850c21d9\",\"name\":\"Laura Darkstar\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.rocksdigital.com\\\/wp-content\\\/litespeed\\\/avatar\\\/acb2b3e93af0c185e6e43737ddf93ab0.jpg?ver=1777678204\",\"url\":\"https:\\\/\\\/www.rocksdigital.com\\\/wp-content\\\/litespeed\\\/avatar\\\/acb2b3e93af0c185e6e43737ddf93ab0.jpg?ver=1777678204\",\"contentUrl\":\"https:\\\/\\\/www.rocksdigital.com\\\/wp-content\\\/litespeed\\\/avatar\\\/acb2b3e93af0c185e6e43737ddf93ab0.jpg?ver=1777678204\",\"caption\":\"Laura Darkstar\"},\"description\":\"Laura Darkstar, owner of Adminderella, is an Administrative Strategist, Blogger, Entrepreneur &amp; Aspiring Novelist. She loves social media and small biz owners.\",\"sameAs\":[\"https:\\\/\\\/adminderella.com\"],\"url\":\"https:\\\/\\\/www.rocksdigital.com\\\/author\\\/laura-darkstar\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"8 Techniques To Grow Your Business with Video Marketing | Rocks Digital","description":"Boost your business with video marketing. Learn effective techniques to engage your audience. Call (214) 989-7549 for more info.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/","og_locale":"en_US","og_type":"article","og_title":"8 Techniques To Grow Your Business with Video Marketing | Rocks Digital","og_description":"Boost your business with video marketing. Learn effective techniques to engage your audience. Call (214) 989-7549 for more info.","og_url":"https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/","og_site_name":"Rocks Digital","article_publisher":"https:\/\/facebook.com\/rocksdigitalmarketing","article_published_time":"2018-06-29T08:17:15+00:00","article_modified_time":"2025-06-24T16:41:40+00:00","og_image":[{"width":810,"height":540,"url":"https:\/\/www.rocksdigital.com\/wp-content\/uploads\/2020\/10\/antoine-dupont.jpg","type":"image\/jpeg"}],"author":"Laura Darkstar","twitter_card":"summary_large_image","twitter_title":"8 Techniques To Grow Your Business with Video Marketing | Rocks Digital","twitter_description":"Boost your business with video marketing. Learn effective techniques to engage your audience. Call (214) 989-7549 for more info.","twitter_image":"https:\/\/www.rocksdigital.com\/wp-content\/uploads\/2020\/10\/antoine-dupont.jpg","twitter_creator":"@rocksdigital","twitter_site":"@rocksdigital","twitter_misc":{"Written by":"Laura Darkstar","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/#article","isPartOf":{"@id":"https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/"},"author":{"name":"Laura Darkstar","@id":"https:\/\/www.rocksdigital.com\/#\/schema\/person\/df1ff5b6cd75fa9be39c700d850c21d9"},"headline":"Video Marketing Tips: 8 Techniques to Grow Your Business With Videos","datePublished":"2018-06-29T08:17:15+00:00","dateModified":"2025-06-24T16:41:40+00:00","mainEntityOfPage":{"@id":"https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/"},"wordCount":623,"publisher":{"@id":"https:\/\/www.rocksdigital.com\/#organization"},"image":{"@id":"https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/#primaryimage"},"thumbnailUrl":"https:\/\/www.rocksdigital.com\/wp-content\/uploads\/2020\/10\/antoine-dupont.jpg","articleSection":["Live Blogs - Rocks Digital 2018","Rocks Digital 2018 News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/","url":"https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/","name":"8 Techniques To Grow Your Business with Video Marketing | Rocks Digital","isPartOf":{"@id":"https:\/\/www.rocksdigital.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/#primaryimage"},"image":{"@id":"https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/#primaryimage"},"thumbnailUrl":"https:\/\/www.rocksdigital.com\/wp-content\/uploads\/2020\/10\/antoine-dupont.jpg","datePublished":"2018-06-29T08:17:15+00:00","dateModified":"2025-06-24T16:41:40+00:00","description":"Boost your business with video marketing. Learn effective techniques to engage your audience. Call (214) 989-7549 for more info.","breadcrumb":{"@id":"https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/#primaryimage","url":"https:\/\/www.rocksdigital.com\/wp-content\/uploads\/2020\/10\/antoine-dupont.jpg","contentUrl":"https:\/\/www.rocksdigital.com\/wp-content\/uploads\/2020\/10\/antoine-dupont.jpg","width":810,"height":540,"caption":"Antoine Dupont Rocks Digital 2018"},{"@type":"BreadcrumbList","@id":"https:\/\/www.rocksdigital.com\/video-marketing-tips-8-techniques-to-grow-your-business-with-videos\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.rocksdigital.com\/"},{"@type":"ListItem","position":2,"name":"Video Marketing Tips: 8 Techniques to Grow Your Business With Videos"}]},{"@type":"WebSite","@id":"https:\/\/www.rocksdigital.com\/#website","url":"https:\/\/www.rocksdigital.com\/","name":"Rocks Digital","description":"We ROCK Digital Marketing","publisher":{"@id":"https:\/\/www.rocksdigital.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.rocksdigital.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.rocksdigital.com\/#organization","name":"Rocks Digital Marketing","url":"https:\/\/www.rocksdigital.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.rocksdigital.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.rocksdigital.com\/wp-content\/uploads\/2020\/09\/logo.png","contentUrl":"https:\/\/www.rocksdigital.com\/wp-content\/uploads\/2020\/09\/logo.png","width":198,"height":97,"caption":"Rocks Digital Marketing"},"image":{"@id":"https:\/\/www.rocksdigital.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/facebook.com\/rocksdigitalmarketing","https:\/\/x.com\/rocksdigital","https:\/\/www.linkedin.com\/company\/rocks-digital","https:\/\/www.instagram.com\/rocks_digital\/","https:\/\/www.youtube.com\/@Rocksdigital"]},{"@type":"Person","@id":"https:\/\/www.rocksdigital.com\/#\/schema\/person\/df1ff5b6cd75fa9be39c700d850c21d9","name":"Laura Darkstar","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.rocksdigital.com\/wp-content\/litespeed\/avatar\/acb2b3e93af0c185e6e43737ddf93ab0.jpg?ver=1777678204","url":"https:\/\/www.rocksdigital.com\/wp-content\/litespeed\/avatar\/acb2b3e93af0c185e6e43737ddf93ab0.jpg?ver=1777678204","contentUrl":"https:\/\/www.rocksdigital.com\/wp-content\/litespeed\/avatar\/acb2b3e93af0c185e6e43737ddf93ab0.jpg?ver=1777678204","caption":"Laura Darkstar"},"description":"Laura Darkstar, owner of Adminderella, is an Administrative Strategist, Blogger, Entrepreneur &amp; Aspiring Novelist. She loves social media and small biz owners.","sameAs":["https:\/\/adminderella.com"],"url":"https:\/\/www.rocksdigital.com\/author\/laura-darkstar\/"}]}},"_links":{"self":[{"href":"https:\/\/www.rocksdigital.com\/wp-json\/wp\/v2\/posts\/17690","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.rocksdigital.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rocksdigital.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rocksdigital.com\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rocksdigital.com\/wp-json\/wp\/v2\/comments?post=17690"}],"version-history":[{"count":0,"href":"https:\/\/www.rocksdigital.com\/wp-json\/wp\/v2\/posts\/17690\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.rocksdigital.com\/wp-json\/wp\/v2\/media\/21229"}],"wp:attachment":[{"href":"https:\/\/www.rocksdigital.com\/wp-json\/wp\/v2\/media?parent=17690"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rocksdigital.com\/wp-json\/wp\/v2\/categories?post=17690"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rocksdigital.com\/wp-json\/wp\/v2\/tags?post=17690"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}