{"id":16405,"date":"2018-01-30T09:39:08","date_gmt":"2018-01-30T15:39:08","guid":{"rendered":"https:\/\/www.rocksdigital.com\/?p=16405"},"modified":"2025-06-16T13:21:40","modified_gmt":"2025-06-16T18:21:40","slug":"get-more-testimonials","status":"publish","type":"post","link":"https:\/\/www.rocksdigital.com\/get-more-testimonials\/","title":{"rendered":"Spread the Good Word \u2013 How to Get More Testimonials for Your Business"},"content":{"rendered":"
\"How<\/a>
Alexander Supertramp\/Sutterstock.com<\/figcaption><\/figure>\n

For any business, a testimonial is a wonderful gift<\/a> from a satisfied, loyal customer! All businesses need to get more testimonials. \u00a0When a customer gives a testimonial they’re\u00a0basically saying, \u201cI like this company, I\u2019m a customer of theirs, and you should be too.\u201d<\/em><\/p>\n

Get More Testimonials so Customers Can \u201cTrust but Verify\u201d<\/h2>\n

The optimist in me believes that \u2013 in general \u2013 consumers want<\/em> to trust you. But when I put on my own \u201cconsumer\u201d hat and research a product, I also look around for confirmation of a company\u2019s worthiness from additional sources. (Trust but verify: That\u2019s the old journalism training kicking in.)<\/em><\/p>\n

5 Reasons Why You Should Get More Testimonials<\/h3>\n
    \n
  1. They can be incredibly effective for use in content marketing.<\/li>\n
  2. They demonstrate a customer\u2019s emotional connection to a company \u2013 and other people take notice of those.<\/li>\n
  3. Even if they\u2019re from \u201cstrangers\u201d (other consumers), most people trust online reviews as much as they trust those from people in their social and professional networks.<\/li>\n
  4. Many people read multiple reviews on a regular basis.<\/li>\n
  5. They can have a strong influence on consumer buying decisions.<\/li>\n<\/ol>\n

    So How Do You Get More Testimonials?<\/h3>\n

    It\u2019s pretty simple, really.<\/p>\n

    You ask.<\/p>\n

    Sometimes, you\u2019ll be lucky enough to have a customer give you one without even being asked. (These are the customers you need to cherish.)<\/p>\n

    But if you need to ask \u2013 and you do<\/em> need to ask:<\/p>\n