{"id":10907,"date":"2016-07-06T10:14:25","date_gmt":"2016-07-06T15:14:25","guid":{"rendered":"https:\/\/www.rocksdigital.com\/?p=10907"},"modified":"2023-11-06T10:41:03","modified_gmt":"2023-11-06T16:41:03","slug":"marketing-hacks-non-marketers-rocks-digital-2016-live-blog","status":"publish","type":"post","link":"https:\/\/www.rocksdigital.com\/marketing-hacks-non-marketers-rocks-digital-2016-live-blog\/","title":{"rendered":"Marketing Hacks for Non-Marketers with Amy Kinnaird &#8211; Rocks Digital 2016 Live Blog"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignright\" src=\"https:\/\/www.rocksdigital.com\/wp-content\/uploads\/2016\/07\/amy-kinnaird-speaker-2016.jpg\" alt=\"Amy Kinnaird Speaker, Rocks Digital Marketing Conference Dallas 2016\" width=\"100%\" \/>Amy Kinnaird shared some of her best Marketing Hacks with us.<\/p>\n<h2>Marketing\u00a0 is non-negotiable \u2013 No Marketing = No Business<\/h2>\n<p><strong>Create your revenue plan &#8211; <\/strong>this will drive your Marketing efforts<strong>.<\/strong><\/p>\n<p><strong>Create a Marketing Calendar<\/strong> &#8211; Paper\/Electronic -whichever suits you best.<\/p>\n<p>Include:<\/p>\n<ul>\n<li>Events<\/li>\n<li>Blog Post Schedule<\/li>\n<li>Newsletter Schedule<\/li>\n<li>Email Marketing<\/li>\n<li>Social Media<\/li>\n<\/ul>\n<p><strong>Give the illusion of being everywhere!<\/strong><\/p>\n<ul>\n<li>Write a book (eBook is an option).<\/li>\n<li>Write articles for magazines and\/or trade journals.<\/li>\n<li>Leverage other people\u2019s influence.<\/li>\n<li>Be a guest on podcasts.<\/li>\n<li>Produce your OWN podcasts.<\/li>\n<\/ul>\n<p>And here are a sampling of the 44 Marketing Hacks:<\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li>You <em><strong>NEED<\/strong> <\/em>to spend 15 min\/week on LinkedIn \u2013 build connections, build relationships.<\/li>\n<li>Become known for helping people get what they want.<\/li>\n<li>Speak to groups. (Maybe at a Social Media Conference!)<\/li>\n<li>Find an accountability partner!<\/li>\n<li>Be a rockstar at what you do. (This is the best marketing you can do!)<\/li>\n<li>Be sure to get testimonials.<\/li>\n<li>Be sure to follow-up.<\/li>\n<li>Write better headlines (coschedule.com\/headline-analyzer).<\/li>\n<li>Have a system for everything, then outsource what you can.<\/li>\n<li>Always have a call to action!<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>Now I have some ideas for what I can do to rock Q3 &amp; Q4 of 2016! Thanks, Amy!<\/p>\n<div class='tm-tweet-clear'><\/div>\n<div class='tm-click-to-tweet'>\n<div class='tm-ctt-text'><a href='https:\/\/twitter.com\/share?text=%23Marketing+Hacks+for+Non-Marketers+at+%23RocksDigital+2016+-+Live+Blog&#038;url=https:\/\/www.rocksdigital.com\/marketing-hacks-non-marketers-rocks-digital-2016-live-blog\/' target='_blank'>#Marketing Hacks for Non-Marketers at #RocksDigital 2016 &#8211; Live Blog<\/a><\/div>\n<p><a href='https:\/\/twitter.com\/share?text=%23Marketing+Hacks+for+Non-Marketers+at+%23RocksDigital+2016+-+Live+Blog&#038;url=https:\/\/www.rocksdigital.com\/marketing-hacks-non-marketers-rocks-digital-2016-live-blog\/' target='_blank' class='tm-ctt-btn'>Click To Tweet<\/a><\/p>\n<div class='tm-ctt-tip'><\/div>\n<\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Amy Kinnaird shared some of her best Marketing Hacks with us. Marketing\u00a0 is non-negotiable \u2013 No Marketing = No Business Create your revenue plan &#8211; this will drive your Marketing efforts. Create a Marketing Calendar &#8211; Paper\/Electronic -whichever suits you best. Include: Events Blog Post Schedule Newsletter Schedule Email Marketing Social Media Give the illusion [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":10960,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[515],"tags":[377,494],"class_list":["post-10907","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-live-blogs-rocks-digital-2016","tag-marketing","tag-rocks-digital-2016"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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